Never Hire a Bad Salesperson Again with Dr. Christopher Croner of SalesDrive, LLC – Enterprise Podcast Network

Dr. Christopher Croner, director of SalesDrive, a company that helps companies recruit and develop high-performing salespeople, joins Enterprise Radio. Dr. Croner is also the co-author of the book Never Hire a Bad Salesperson Again, now in its second edition.

This episode of Enterprise Radio is associated with Author & Sales Channels.

Listen host Eric Dye and guest Dr. Christopher Croner discuss the following:

  1. What 3 unteachable traits are critical factors in determining a salesperson’s long-term potential?
  2. Can sales trainers or motivational speakers teach Drive?
  3. What specific markers on a candidate’s resume indicate high drive?
  4. Is there a way to screen Drive sales candidates before I hire them?
  5. What interview questions can listeners use to determine drive in a sales candidate?

Summary/Tip: Combining a Drive online assessment with the interviewing techniques we discussed today will definitely fill your team with high-performing, championship-quality sales athletes.


Dr Christopher Croner He is a director of SalesDrive, LLC, a company that specializes in the selection and deployment of high-performing salespeople. Dr. Croner is co-author of the book, Never hire a bad salesperson again, now in its second edition, detailing his research and practice in identifying the unteachable personality traits common to top producers. Dr. Croner developed the proprietary DriveTest® assessment and the Drive interview for vendor selection. Using this system, he has helped over 1,400 companies recruit and develop high-performing salespeople.

Dr. Croner has served as an adjunct faculty member at the Chicago School of Professional Psychology, teaching recruitment in the Industrial Psychology Master of Arts program. Dr. Croner is a member of the Consulting Section of the Illinois Psychological Association and past chair of the Chicago Co-Program of Industrial/Organizational Psychologists (CIOP).

Dr. Croner received his bachelor’s degree in psychology from DePaul University and his master’s and doctorate degrees. in Clinical Psychology from Southern Illinois University at Carbondale.

Website: https://salesdrive.info

social media links:
Facebook: https://facebook.com/SalesDriveLLC
LinkedIn: https://linkedin.com/company/salesdrive-llc
Twitter: https://twitter.com/salesdrivellc


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