TMBA 666: Following The Signs In Your Business

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The ‘Stair Step’ approach to entrepreneurship is a recurring theme at the TMBA. Coined, of course, by the host of Startups For The Rest Of Us rob masonry. Essentially, it describes how you can develop your business skills by, say, starting an independent business, then convincing some of those clients to run an agency, and then maybe Software as a Service, and so on.

But honestly, a similar approach can be applied in many different ways, including applying it to a brand, which is what today’s guest Ben Dziwulski, founder of WodPrep, has done for many years, helping CrossFitters to improve their techniques. He talks to Dan about how WodPrep has grown into a $1.1 million business that also allows him to enjoy the outdoor lifestyle he loves.

Listen and learn:

  • The ‘scarcity mentality’ trap
  • Why the ‘recurring income’ model has worked in Ben’s niche
  • How Ben has applied the ‘Lion Tracker’ approach to growth
  • The ways personal therapy has contributed to Ben’s business success

Mentioned in the episode:

Before Departure – Our New Book
partner with us
the dynamite circle
dynamite works
Post a remote job
dynamite deals
Tropical MBA on YouTube
Dynamite Jobs – Remote Recruitment Sales Page
rob masonry
Startups for the rest of us
ben dziwulsky
zero to one
ramit sethi
ryan vacation
The Lion Tracker’s Guide to Life

Did you like this podcast? Look these:

TMBA 169 (TTR27) – Use the recurring revenue test to see if your product is dead on arrival
TMBA362: You can start a business this weekend, here are some ideas
TMBA557: Climbing the ladder

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Dan and Ian

full transcript

(Transcript coming soon)

(Transcript coming soon)

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