Winning apprentice Mark Wright sells the multi-million dollar company he built with Lord Sugar

An Apprentice winner who took home the jackpot and investment from Lord Alan Sugar sold his business after seven years.

It is the first time that one of the companies formed after the fair has been successfully liquidated.

Lord Sugar said 2014 winner Mark Wright, who came to the UK from Australia with little to his name, grew large oak trees with just a few acorns.

The two partners have sold digital marketing agency Climb Online to a larger pair xDNA for what is believed to be around £10m.

In the years since its inception, Climb Online has grown to 130 employees and works with brands like TikTok, Emirates airways and Groupon.

Lord Sugar said Wright built the successful company after winning the £250,000 partnership on the BBC show.

“A boy comes from Australia, skint, totally skind,” he told the PA news agency.

“He sees an advertisement on the BBC to get on The Apprentice programme.

“Then he goes on and wins it. And he wins a partnership with me of £250,000. And from the acorns great oaks have grown.

“And this young man who came with no money is now coming back to Australia with millions.”

Wright said the fame of being on the show helped open doors when he was establishing the company.

“Before I went on the show, if I called a carpet shop in South London, they wouldn’t give me the time of day,” he said.

“As soon as I won that show, I was able to get a meeting in the Emirates boardroom.

“That mark was incredibly powerful.”

But he said a focus on keeping the language in the business simple was key to his success.

He added, “What really made my company stand out…was the fact that we were results-oriented and kept the language simple.

“Instead of talking about click through rate and cost per click and digital marketing pitch, business owners wanted a clear example of ‘How much do I have to spend and how much are they going to get me back?’”


Leave a Comment